History of the MetroWest Visitors Bureau
A collaborative effort between four Chambers of Commerce and such regional nonprofits as Framingham History Center and New England Wildflower Society’s Garden in the Woods, the MetroWest Tourism & Visitors Bureau (MWTVB) is the result of four years of conversation by a volunteer Creative Economy Inititive, which enjoyed the support and participation of a number of MetroWest legislators.
In 2010, the task force formed a Founding Board of Directors and incorporated as a 501(c)(6) nonprofit; the organization has 501(c)(3) status through its fiscal sponsor, the MetroWest Chamber of Commerce‘s Education Foundation.
Through legislation proposed by Senator Karen E. Spilka, the MWTVB was designated as the state’s 16th Regional Tourism Council (RTC), making it eligible for state funding through the Massachusetts Office of Travel & Tourism.
See the towns designated as “MetroWest” in the state legislation in the map below. In addition to these 19 municipalities, another 12 (surrounding the core of 19) are served by our organization.
Community Spotlight - Hudson
Sitting on the bank of the Assabet River, on the western edge of Middlesex County, Hudson has come to embody the quintessential “new New England town.” While maintaining its charming, traditional essence, the town’s revamped downtown area has injected an air of trendiness and excitement to go along with its serene natural beauty.
Previously a village of Marlborough, Hudson was incorporated as its own town in 1866. Taking full advantage of its location along the Assabet River, the town quickly became a thriving factory town and home to 17 different shoe factories, even becoming known as “Shoe Town.” The availability of work opportunities made it an ideal place for immigrants to come to work and raise a family, and the land was settled by newcomers of predominantly Irish and Portuguese descent.
With an influx of younger residents, Hudson has become a trendier, contemporary town, and its culinary offerings reflect this demographic shift. For those who enjoy a local craft brew, there’s Medusa Brewing Company and Ground Effect Brewing Company, which pair perfectly with a variety of artisanal cheeses from downtown’s Mullahy’s cheese shop. For the even younger crowd, Hudson offers many ways to pass the time, including Cellucci Skate and Splash Park and Roller Kingdom. For those looking to liven up their personal style or home décor, Hudson’s downtown is home to several clothing and home goods boutiques with offerings from both local and international artisans. Although these local shops and boutiques add to the charm of Hudson, it is still home to many of the big-box stores that simply make life a little more convenient.