History of the MetroWest Visitors Bureau
A collaborative effort between four Chambers of Commerce and such regional nonprofits as Framingham History Center and New England Wildflower Society’s Garden in the Woods, the MetroWest Tourism & Visitors Bureau (MWTVB) is the result of four years of conversation by a volunteer Creative Economy Inititive, which enjoyed the support and participation of a number of MetroWest legislators.
In 2010, the task force formed a Founding Board of Directors and incorporated as a 501(c)(6) nonprofit; the organization has 501(c)(3) status through its fiscal sponsor, the MetroWest Chamber of Commerce‘s Education Foundation.
Through legislation proposed by Senator Karen E. Spilka, the MWTVB was designated as the state’s 16th Regional Tourism Council (RTC), making it eligible for state funding through the Massachusetts Office of Travel & Tourism.
See the towns designated as “MetroWest” in the state legislation in the map below. In addition to these 19 municipalities, another 12 (surrounding the core of 19) are served by our organization.
Community Spotlight - Millis
Named for its founder, Lansing Millis, Millis is a quintessential picturesque New England suburb. Just nineteen miles southwest of Boston, and easily accessible by routes 109 and 115, it is made up of lovely residential and rural areas and is dotted with serene lakes, rolling meadows. and bubbling brooks.
Formerly East Medway, Millis, a town rich in history, incorporated as a separate town in 1885. Millis is home to several historical buildings with the most notable being the Niagara Hall Fire House. This recently renovated firehouse was built in 1878 and is covered almost completely on the inside by flowing murals created by Boston artist George Story. The town is currently pushing to restore the original artwork and return this one-of-a-kind historical landmark to its former glory.
As autumn returns, so too does our signature fall foliage, and there is no better place to enjoy the colors than the many picturesque parks, ponds, and trails in Millis. Enjoy the season on the waters of Bugastow Brook and the Charles River, or on one of the many hiking and horse-riding trails that criss-cross the Millis Landscape.
Adding to the flavor of Millis, Twist Bakery Café is known nationally as a pioneer for recipes devised for the gluten-sensitive and those with food allergies. Their entire menu is gluten-free and nut-free (except coconut), and most of their items are even dairy-free. If you’re looking to grab a bite somewhere a little more traditional, Primavera offers up a wide variety of classic Italian dishes with a dash of all- American favorites, all in a lovely upscale environment.